Chanel Jasmine Harvest: From Area to Flaçon

Chanel have their very own fields of jasmine in Grasse – there are literally over 200 species of jasmine, however they select to domesticate the beautiful Jasminun grandiflorum there (it interprets as ‘big-flowered jasmine’) which is typically merely known as ‘Grasse jasmine’, as a result of it grows exceedingly properly in that micro-climate.

Chanel explains: ‘Grasse jasmine. The unique flower chosen by Mademoiselle, its sensual notes are the signature of N°5. A fragile flower with 5 lengthy, chalk-white petals, jasmine has been cultivated utilizing the identical methods and savoir-faire for generations within the fields of CHANEL in Grasse. An evening-blooming flower, it involves life at sundown to diffuse its clean, scent. Jasmine is an extremely gentle flower that reveals its purity and finesse within the arms of the nostril of CHANEL. The essence of femininity, it’s a CHANEL flower…’

‘Initiated by Jacques Polge, the partnership between the Home of CHANEL and the Mul household started in 1987. “Jasmine manufacturing in Grasse was on a gradual decline and we feared we’d now not have sufficient for our formulation,» he remembers. And so started an attractive story of belief and cooperation. Ties of friendship have been shaped, making certain a long-lasting future for this uncommon heritage in Grasse and ideal management over the transformation from flower to perfume. “On the time, nobody was involved with replanting jasmine, so we carried out a scientific examine to discover a viable rootstock and bypassed the trade by controlling the entire hyperlinks within the manufacturing chain, from rising the plant proper by to its extraction”, Polge continues. This partnership gives a assure of each the olfactory high quality and the amount of flowers required for CHANEL fragrances.’

The standard of Chanel’s Grasse Jasmine is kind of distinctive as a result of they make sure the crop prospers at each stage, as Olivier Polge, CHANEL In-Home Perfumeur Creator describes:

“Our work begins at our plant in Grasse. It isn’t solely a manufacturing and processing unit for flowers, but additionally a real laboratory the place we take a look at, evaluate and take the time required to repeatedly enhance the olfactory results of every harvest. The uncooked essences are formed and refined to turn out to be CHANEL essences.”

Let’s observe every aromatic step, as detailed by Chanel…









Within the subsequent instalment of our jasmine focus this month, we will be a number of the stunning Chanel fragrances that make use of this distinctive jasmine of their compositions. Till then, we will be dreaming of the scent of jasmine that should billow from the Mul household fields, by each single step, till it’s captured within the bottle. Shut you eyes, now and dare to dream alongside…


Written by Suzy Nightingale [quoted extracts and images provided by Chanel]